Led developer GTM working closely with the founders on product market fit as well as all developer asset creation from documentation to video content.

Managing product output for how users get their community data into Orbit — integrations, ETL partnerships, low/no-code solutions and the API — and then out again as valuable insight via reports, notifications and connections to other platforms. Orbit was acquired by Postman in 2023.

Leading the Developer Education team and strategy as part of the wider Product & Developer Experience department. Building a team of creative engineers to educate and inspire developers around an extensive communications API platform.

Launched the Ignite Accelerator in London, raising funding for and successfully delivering two cohorts, investing over £500k in 19 teams. Responsible for overall programme strategy, technical due diligence, and founder support through the fundraising process.

Led the Community & Developer Relations team in EMEA as SendGrid's first non-US employee. Directed strategy around the SendGrid Accelerate Startup Programme, developer relations, and the European strategy for meetups, hackathons, conference participation and open source.